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Affiliate Program Privacy Policy

Last updated: May 25, 2026

This Privacy Policy describes how Plugins for WordPress ("we," "us," "our") collects, uses, stores, shares, and protects information obtained through the Plugins for WordPress Affiliate Program ("Program") and related tools, plugins, software, and services provided to participants.

1. Information We Collect

When you participate in the Program, we may collect the following categories of information:

  • Account Information: Name, email address, PayPal email address, website URL, and any information you voluntarily provide during registration or through your affiliate dashboard.
  • Tracking and Performance Data: Click data, referral URLs, conversion data, order information associated with your affiliate activity, coupon usage, commission calculations, and payout records.
  • Technical and Device Data: Browser type, operating system, device identifiers, screen resolution, language preferences, and similar technical information collected through cookies, tracking pixels, and related technologies.
  • Website and Traffic Data: Information about the websites, platforms, and channels where you promote our products, including traffic volume, traffic sources, geographic distribution of visitors, page views, visitor behavior, and audience demographics.
  • Plugin and Software Data: If you install or use any plugins, tools, scripts, widgets, or software provided by Plugins for WordPress as part of the Program, we may collect installation data, activation status, usage frequency, configuration settings, error logs, performance metrics, and diagnostic information. This may include data about the environment in which the plugin or software is installed, such as hosting platform, CMS version, active plugins or extensions, and server configuration.
  • Aggregated and Analytical Data: We may compile, aggregate, and analyze any data collected through the Program to understand trends, measure program effectiveness, detect fraud, improve our products and services, and for any other lawful business purpose.

2. How We Use Your Information

We use the information collected for the following purposes:

  • To operate, manage, and administer the Affiliate Program, including tracking referrals, calculating commissions, and processing payments.
  • To verify compliance with the Program's Terms of Service and detect fraudulent, suspicious, or unauthorized activity.
  • To communicate with you regarding your account, payouts, program updates, and promotional materials.
  • To analyze and improve the performance, functionality, and user experience of the Program and related products and services.
  • To develop, test, and improve new and existing products, features, tools, and services.
  • To generate aggregate statistics, reports, benchmarks, and insights for internal business purposes.
  • To enforce our legal rights, comply with legal obligations, and respond to lawful requests from authorities.
  • For any other purpose disclosed at the time of collection or with your consent.

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track affiliate referrals, attribute sales, and analyze performance. Affiliate referral cookies are set when a visitor clicks an affiliate link and persist for up to 365 days. We may also use analytics cookies, session cookies, and tracking pixels for the purposes described in this policy. Third-party services integrated with the Program may also set their own cookies subject to their own privacy policies.

4. Information Sharing and Disclosure

We may share your information with:

  • Service Providers: Third-party vendors who help us operate the Program, including payment processors (such as PayPal), analytics providers, email services, hosting providers, and fraud detection services.
  • Business Transfers: In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred as part of the transaction.
  • Legal Requirements: When required by law, regulation, legal process, or governmental request, or when we believe disclosure is necessary to protect our rights, property, safety, or the rights of others.
  • Aggregate Data: We may share aggregated, de-identified data that cannot reasonably be used to identify you for any purpose, including marketing, research, and business development.

5. Data Retention

We retain your information for as long as your affiliate account is active and for a reasonable period thereafter to fulfill legal obligations, resolve disputes, enforce agreements, and for legitimate business purposes. Deactivated accounts may be moved to an inactive status and data associated with them may be retained or deleted in accordance with our internal data management practices. We reserve the right to retain aggregated and anonymized data indefinitely.

6. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

7. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information, including the right to access, correct, delete, or port your data. To exercise any rights, contact us through our support page. Note that certain data may be necessary for the operation of the Program, and deletion of such data may require termination of your affiliate account.

8. Third-Party Links and Services

The Program may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you interact with.

9. Children's Privacy

The Program is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it.

10. International Data

The Program is operated from the United States. If you access the Program from outside the United States, your information may be transferred to and processed in the United States or other jurisdictions where data protection laws may differ from those of your country. By participating in the Program, you consent to such transfer and processing.

11. Changes to This Policy

Plugins for WordPress reserves the right to update or modify this Privacy Policy at any time. The updated policy will be posted on this page with a revised "Last updated" date. Continued participation in the Program after any changes constitutes acceptance of the updated policy.

12. Contact

If you have questions about this Privacy Policy, contact us through our support page.